LCWS – “Qualification! That’s the spirit!”

CENTRO-02-0853-FEDER-041159

Strengthening the competitiveness of small and medium-sized companies.

Centro

LCWS Brands, Lda.

20-09-2019

01-10-2018

30-09-20201

204.403,38 EUR

FEDER – 91.981,52 EUR

• Strengthen the presence and positioning in the global market;
• Promotion and expansion the represented brands, without loss of identity;
• Increasing the international notoriety of the brands represented, increasing their visibility and impact in international markets, enhancing contacts with new clients;
• Creation of the organizational and logistical conditions indispensable for the sustainability of future growth, based on a reduction in lead times, by increasing the levels of agility in all its flows;
• Redefinition and simplification of internal processes.

• Acquisition of specialized services to an independent external company to perform a diagnosis of dematerialization of processes;
• Development of a new website, focusing on the interactivity with the visitor;
• Development of an application that manages internal communications;
• Conducting a consolidated trend study in order to identify the best digital tools to use;
• Hiring of two new technical staff to integrate functions in the area of information technology and the dematerialization component of the Company’s processes;
• Development of a platform for customer loyalty and development of digital catalogs;
• Development of stock and asset management software in order to ensure lower lead-times.

• Strengthen the Company’s weight in international markets;
• Expand the brands represented and strengthen their notoriety;
• Revolutionize the communication with the target audience;
• Reduce the time spent internally on administrative processes.